Business models of the new web: the economics of content, software and social networks
In my graduation paper, I take a look at current monetization strategies of various online properties like newspapers and social networks and explain in plain language (supported by previous studies and my own research), why these business models survived and not others.
New business models and strategies for monetization are proposed for online content and social networks. Also, there is a brief explanation of the startup market (meaning the acquisitions of startups). I guess this would be insightful for anyone who is about to launch a startup or have built a social application that he has trouble monetizing.
Here is the paper in PDF, it is licensed under Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 Unported license.
13th July 2008
